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ANALISIS STRATEGI PEMASARAN AMAL USAHA MUHAMMADIYAH BIDANG EKONOMI PADA MUHAMMADIYAH BISNIS CENTER (MBC)

Abstract

This study aimed to analyze the marketing strategies implemented by the Muhammadiyah Business Center (MBC) and to find out as well as to analyze the company’s internal and external factors by using SWOT analysis, namely: Strengths, Weaknesses, Opportunities, and Threats. This research was field research, the data sources were primary and secondary data which were done through interviews, observation as well as the document collected by reviewing various relevant references as the focus of the research. Furthermore, the data analysis referred to the marketing mix of the 7P concept (Product, price, place, promotion, people, process, product psychological evidence. Then the SWOT Matrix (Strengths, Weaknesses, Opportunities, Threats). The results of the study were based on the analysis that Muhammadiyah Business Center had implemented an appropriate marketing strategy by referring to the 7P marketing concept, while the results of the SWOT matrix could be drawn the conclusions based on a number of developments through consideration of internal and external factors which would be able as the benefit of the progress of the MBC. The marketing process and MBC services were conducted honestly, in moderation. The most appropriate strategy used by Muhammadiyah Business Center in order to be the choice of consumers in selling products was the formulation of SO strategies, namely strategies using strengths to take advantage of the opportunities.

Download : https://journal.uhamka.ac.id/index.php/jei/article/view/4941

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LITERASI KEUANGAN PADA PASAR MODAL SYARIAH DI ORGANISASI MUHAMMADIYAH

Abstract

Financial literacy is a person’s understanding of good and correct allocation and finance. Financial literacy is a process to improve one’s knowledge, knowledge, and skills in managing and using finances in a good and right way. This study discusses finance on the Islamic capital market in the Muhammadiyah organization. By requesting a questionnaire to 70 respondents obtained the results of the literacy of Muhammadiyah residents on Islamic capital market products an average of 75% can be categorized as moderate, this value according to the range of 60% <80%.

Download : https://journal.uhamka.ac.id/index.php/jei/article/view/2927

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LITERASI KEUANGAN PADA PASAR MODAL SYARIAH DI ORGANISASI MUHAMMADIYAH

Abstract

Financial literacy is a person’s understanding of good and correct allocation and finance. Financial literacy is a process to improve one’s knowledge, knowledge, and skills in managing and using finances in a good and right way. This study discusses finance on the Islamic capital market in the Muhammadiyah organization. By requesting a questionnaire to 70 respondents obtained the results of the literacy of Muhammadiyah residents on Islamic capital market products an average of 75% can be categorized as moderate, this value according to the range of 60% <80%.

Download : https://journal.uhamka.ac.id/index.php/jei/article/view/2927

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LITERASI KEUANGAN PADA PASAR MODAL SYARIAH DI ORGANISASI MUHAMMADIYAH

Abstract

Financial literacy is a person’s understanding of good and correct allocation and finance. Financial literacy is a process to improve one’s knowledge, knowledge, and skills in managing and using finances in a good and right way. This study discusses finance on the Islamic capital market in the Muhammadiyah organization. By requesting a questionnaire to 70 respondents obtained the results of the literacy of Muhammadiyah residents on Islamic capital market products an average of 75% can be categorized as moderate, this value according to the range of 60% <80%.

Download : https://journal.uhamka.ac.id/index.php/jei/article/view/2927

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SEJARAH DAN DINAMIKA PIMPINAN CABANG MUHAMMADIYAH KEBAYORAN BARU

Abstract

Muhammadiyah Kebayoran Baru Branch is one of the oldest branches in Jakarta, with a well-developed Charity Business, such as Leading Schools and Hospitals and the success of organizing da’wah, is also the place for the establishment of the Muhammdiyah Vigilance and Preparedness Command “abbreviated as KOKAM. This research is intended so that the next generation can listen, follow, and understand how Muhammadiyah was born, grew, developed and survived until now. The method used is qualitative research with secondary data collection techniques by extracting information from documents or electronic sources. In collecting data the observations are first performed, tracing documents related to the Branch Manager of Muhammadiyah Kebayoran Baru. Data analysis was performed after obtaining secondary data with qualitative descriptive methods.

Download : https://journal.uhamka.ac.id/index.php/jei/article/view/5017

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SEJARAH DAN DINAMIKA PIMPINAN CABANG MUHAMMADIYAH KEBAYORAN BARU

Abstract

Muhammadiyah Kebayoran Baru Branch is one of the oldest branches in Jakarta, with a well-developed Charity Business, such as Leading Schools and Hospitals and the success of organizing da’wah, is also the place for the establishment of the Muhammdiyah Vigilance and Preparedness Command “abbreviated as KOKAM. This research is intended so that the next generation can listen, follow, and understand how Muhammadiyah was born, grew, developed and survived until now. The method used is qualitative research with secondary data collection techniques by extracting information from documents or electronic sources. In collecting data the observations are first performed, tracing documents related to the Branch Manager of Muhammadiyah Kebayoran Baru. Data analysis was performed after obtaining secondary data with qualitative descriptive methods.

Download : https://journal.uhamka.ac.id/index.php/jei/article/view/5017

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SEJARAH DAN DINAMIKA PIMPINAN CABANG MUHAMMADIYAH KEBAYORAN BARU

Abstract

Muhammadiyah Kebayoran Baru Branch is one of the oldest branches in Jakarta, with a well-developed Charity Business, such as Leading Schools and Hospitals and the success of organizing da’wah, is also the place for the establishment of the Muhammdiyah Vigilance and Preparedness Command “abbreviated as KOKAM. This research is intended so that the next generation can listen, follow, and understand how Muhammadiyah was born, grew, developed and survived until now. The method used is qualitative research with secondary data collection techniques by extracting information from documents or electronic sources. In collecting data the observations are first performed, tracing documents related to the Branch Manager of Muhammadiyah Kebayoran Baru. Data analysis was performed after obtaining secondary data with qualitative descriptive methods.

Download : https://journal.uhamka.ac.id/index.php/jei/article/view/5017

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ANALISIS PENGELOLAAN DANA INFAQ MELALUI TATA KELOLA KEWIRAUSAHAAN MASJID

Abstract

Indonesia is one of the countries with the largest population in the world. There are tens of thousands of mosques in Indonesia. The preferred mosque is only a worship facility. If you remember in the time of the Prophet, the function of the mosque is not only as a place of worship but also as a social means such as the transfer of knowledge, problems of the Ummah, and so forth. One of the mosques is able to revitalize the mosque in the economic field by conducting fund management procedures with infaq. The method used used field research using descriptive qualitative methods, the primary data source used consisted of interviews with the general chairperson, mosque management, and the Baitul Hakam congregation mosque on Jalan Kalimas Baru No. 121 Perak Timur, Secondary data sources come from books, searches, internet, and articles that discuss this research. The results of the study showed that the infaq aid funds were used for promotional activities using mini markets, mineral water products, and making soy milk so that they needed sufficient funds for the mosque and support the community’s needs.

Download : https://journal.uhamka.ac.id/index.php/jei/article/view/3639

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ANALISIS PENGELOLAAN DANA INFAQ MELALUI TATA KELOLA KEWIRAUSAHAAN MASJID

Abstract

Indonesia is one of the countries with the largest population in the world. There are tens of thousands of mosques in Indonesia. The preferred mosque is only a worship facility. If you remember in the time of the Prophet, the function of the mosque is not only as a place of worship but also as a social means such as the transfer of knowledge, problems of the Ummah, and so forth. One of the mosques is able to revitalize the mosque in the economic field by conducting fund management procedures with infaq. The method used used field research using descriptive qualitative methods, the primary data source used consisted of interviews with the general chairperson, mosque management, and the Baitul Hakam congregation mosque on Jalan Kalimas Baru No. 121 Perak Timur, Secondary data sources come from books, searches, internet, and articles that discuss this research. The results of the study showed that the infaq aid funds were used for promotional activities using mini markets, mineral water products, and making soy milk so that they needed sufficient funds for the mosque and support the community’s needs.

Download : https://journal.uhamka.ac.id/index.php/jei/article/view/3639

Categories
Uncategorized

ANALISIS PENGELOLAAN DANA INFAQ MELALUI TATA KELOLA KEWIRAUSAHAAN MASJID

Abstract

Indonesia is one of the countries with the largest population in the world. There are tens of thousands of mosques in Indonesia. The preferred mosque is only a worship facility. If you remember in the time of the Prophet, the function of the mosque is not only as a place of worship but also as a social means such as the transfer of knowledge, problems of the Ummah, and so forth. One of the mosques is able to revitalize the mosque in the economic field by conducting fund management procedures with infaq. The method used used field research using descriptive qualitative methods, the primary data source used consisted of interviews with the general chairperson, mosque management, and the Baitul Hakam congregation mosque on Jalan Kalimas Baru No. 121 Perak Timur, Secondary data sources come from books, searches, internet, and articles that discuss this research. The results of the study showed that the infaq aid funds were used for promotional activities using mini markets, mineral water products, and making soy milk so that they needed sufficient funds for the mosque and support the community’s needs.

Download : https://journal.uhamka.ac.id/index.php/jei/article/view/3639