Month: December 2020

Categories
Berita

Persepsi Konsumen terhadap Kualitas Pelayanan (Studi Kasus di FEB UHAMKA)

Abstrak
Penelitian ini dilakukan untuk mengetahui persepsi mahasiswa terhadap kualitas pelayanan di Fakultas Ekonomi dan
Bisnis, Universitas Muhammadiyah Prof. Dr. Hamka. Penelitian merupakan penelitian kuantitatif deskriptif, dengan
50 responden dengan menggunakan judgemental sampling. Persepsi konsumen terhadap pelayanan yang terdiri dari
5 indikator yaitu; Wujud fisik, kehandalan, tanggapan, keterjaminan, dan empati. Hasil penelitian menyimpulkan
bahwa persepsi konsumen / mahasiswa terhadap kualitas pelayanan di Fakultas Ekonomi dan Bisnis, Universitas
Muhammadiyah Prof. Dr. Hamka berada pada level kurang puas dan cukup puas. Oleh karena itu maka Fakultas
Ekonomi dan Bisnis Universitas Muhammadiyah Prof. DR. Hamka harus meningkatkan pelayanannya pada setiap
indikator pelayanan.

Download : https://journal.uhamka.ac.id/index.php/utilitas/article/view/4665

Categories
Berita

Analisis Bauran Promosi Dalam Peningkatan Jumlah Mahasiswa Baru Di FKIP UHAMKA Jakarta

Abstract

Research aims to analyze the promotional mix to increase the number of new students in FKIP UHAMKA. The
research methodology used is by using descriptive qualitative method. Retrieving data from informants in the form of
interviews, documentation and observation, and triangulation of data from existing findings. The results found in the
study FKIP UHAMKA using promotional mix are advertising (advertising), sales promotion (sales promotion),
publication (publication) and private sales (personal selling). And in this study found that the promotion mix of the
most influential in increasing the number of students in FKIP UHAMKA The first is the sale of a private (personal
selling), which both advertising (advertising) third sales promotion (sales promotion) and the last is the publication
(publication) , Additionally in this study was found also in addition to the media campaign promotional mix above
that information by word of mouth which is very influential in the increase in the number of new students in FKIP
UHAMKA.

Download : https://journal.uhamka.ac.id/index.php/utilitas/article/view/4526

Categories
Berita

Analisis Bauran Promosi Dalam Peningkatan Jumlah Mahasiswa Baru Di FKIP UHAMKA Jakarta

Abstract

Research aims to analyze the promotional mix to increase the number of new students in FKIP UHAMKA. The
research methodology used is by using descriptive qualitative method. Retrieving data from informants in the form of
interviews, documentation and observation, and triangulation of data from existing findings. The results found in the
study FKIP UHAMKA using promotional mix are advertising (advertising), sales promotion (sales promotion),
publication (publication) and private sales (personal selling). And in this study found that the promotion mix of the
most influential in increasing the number of students in FKIP UHAMKA The first is the sale of a private (personal
selling), which both advertising (advertising) third sales promotion (sales promotion) and the last is the publication
(publication) , Additionally in this study was found also in addition to the media campaign promotional mix above
that information by word of mouth which is very influential in the increase in the number of new students in FKIP
UHAMKA.

Download : https://journal.uhamka.ac.id/index.php/utilitas/article/view/4526

Categories
Berita

Analisis Bauran Promosi Dalam Peningkatan Jumlah Mahasiswa Baru Di FKIP UHAMKA Jakarta

Abstract

Research aims to analyze the promotional mix to increase the number of new students in FKIP UHAMKA. The
research methodology used is by using descriptive qualitative method. Retrieving data from informants in the form of
interviews, documentation and observation, and triangulation of data from existing findings. The results found in the
study FKIP UHAMKA using promotional mix are advertising (advertising), sales promotion (sales promotion),
publication (publication) and private sales (personal selling). And in this study found that the promotion mix of the
most influential in increasing the number of students in FKIP UHAMKA The first is the sale of a private (personal
selling), which both advertising (advertising) third sales promotion (sales promotion) and the last is the publication
(publication) , Additionally in this study was found also in addition to the media campaign promotional mix above
that information by word of mouth which is very influential in the increase in the number of new students in FKIP
UHAMKA.

Download : https://journal.uhamka.ac.id/index.php/utilitas/article/view/4526

Categories
Berita

Manajemen Logistik Di Giant Ekstra

Abstract

This study aims to determine a process flow of logistics management at Giant Extras. The study used a qualitative
descriptive approach. The research sample using snowball sampling where the sampling technique to dig up as
much information as possible related to the research. Informants in this study were selected according to the criteria
informant credible and relevant. This research was conducted with participant observation, interviews,
documentation and triangulation. The results showed that the flow of logistics management at Giant Extras include
planning activities for the product output, organizing activities related to the division of labor among the sections,
monitoring activities akam quality products and ordinances pendisplayan. Procurement of goods, which are
divided into type A, type B and type C. Registration activities in accordance with invoice and PO and recording
of inventory taking per 6 months. Penggudangan activities which will storage products. Activity then either ecer
distribution of goods or trader. And elimination of activities for goods that are not fit for consumption, by way
diretur or destroyed.

Download : https://journal.uhamka.ac.id/index.php/utilitas/article/view/4527

Categories
Berita

Manajemen Logistik Di Giant Ekstra

Abstract

This study aims to determine a process flow of logistics management at Giant Extras. The study used a qualitative
descriptive approach. The research sample using snowball sampling where the sampling technique to dig up as
much information as possible related to the research. Informants in this study were selected according to the criteria
informant credible and relevant. This research was conducted with participant observation, interviews,
documentation and triangulation. The results showed that the flow of logistics management at Giant Extras include
planning activities for the product output, organizing activities related to the division of labor among the sections,
monitoring activities akam quality products and ordinances pendisplayan. Procurement of goods, which are
divided into type A, type B and type C. Registration activities in accordance with invoice and PO and recording
of inventory taking per 6 months. Penggudangan activities which will storage products. Activity then either ecer
distribution of goods or trader. And elimination of activities for goods that are not fit for consumption, by way
diretur or destroyed.

Download : https://journal.uhamka.ac.id/index.php/utilitas/article/view/4527

Categories
Berita

Manajemen Logistik Di Giant Ekstra

Abstract

This study aims to determine a process flow of logistics management at Giant Extras. The study used a qualitative
descriptive approach. The research sample using snowball sampling where the sampling technique to dig up as
much information as possible related to the research. Informants in this study were selected according to the criteria
informant credible and relevant. This research was conducted with participant observation, interviews,
documentation and triangulation. The results showed that the flow of logistics management at Giant Extras include
planning activities for the product output, organizing activities related to the division of labor among the sections,
monitoring activities akam quality products and ordinances pendisplayan. Procurement of goods, which are
divided into type A, type B and type C. Registration activities in accordance with invoice and PO and recording
of inventory taking per 6 months. Penggudangan activities which will storage products. Activity then either ecer
distribution of goods or trader. And elimination of activities for goods that are not fit for consumption, by way
diretur or destroyed.

Download : https://journal.uhamka.ac.id/index.php/utilitas/article/view/4527

Categories
Uncategorized

Analysis Of Factors That Influence Employees To Survive

Abstract

This study aims to determine the factors that influence employees to survive in a company. The company that we research is PT XYZ. PT XYZ is a company engaged in the digital marketplace industry with marketing areas throughout Indonesia. We assume that employees who survive in a company are due to high employee satisfaction. So that employee satisfaction is always consistent, at least the company always pays attention to the work environment of employees. Compensation, work conflict and work stress are factors that we suspect have an influence on the job satisfaction of PT XYZ employees. This sample was tested on 60 respondents from 80 employees with a sampling technique using the simple random sampling method. The results of this study indicate that the variable compensation, work conflict and job stress affect employee job satisfaction to survive.

Download : https://journal.uhamka.ac.id/index.php/agregat/article/view/3865

Categories
Uncategorized

Analysis Of Factors That Influence Employees To Survive

Abstract

This study aims to determine the factors that influence employees to survive in a company. The company that we research is PT XYZ. PT XYZ is a company engaged in the digital marketplace industry with marketing areas throughout Indonesia. We assume that employees who survive in a company are due to high employee satisfaction. So that employee satisfaction is always consistent, at least the company always pays attention to the work environment of employees. Compensation, work conflict and work stress are factors that we suspect have an influence on the job satisfaction of PT XYZ employees. This sample was tested on 60 respondents from 80 employees with a sampling technique using the simple random sampling method. The results of this study indicate that the variable compensation, work conflict and job stress affect employee job satisfaction to survive.

Download : https://journal.uhamka.ac.id/index.php/agregat/article/view/3865

Categories
Uncategorized

The Effect Of Proactive Personality and Organizational Support For Career Development On Career Satisfaction

Abstract

Employee Career satisfaction is an important element that needs to be managed by the organization. This study aims to find evidence of the important role of mediating Career Management Behavior in the role of Organizational Support for Career Development and Proactive Personalities towards Career satisfaction. This type of research is quantitative research. The population used in this study were all employees of PT Barito Putera who got 44 people. This study uses census techniques in sampling. While the analysis technique is used is partial least square (PLS) with the help of SmartPLS3 software. The results of this study indicate that Career Management Behavior can mediate the effect of Proactive personality and Organizational Support for Career Development on Career satisfaction.

Download : https://journal.uhamka.ac.id/index.php/agregat/article/view/3833